Iranian Market Regulators Announce New Meat Pricing Framework to Stabilize Supply
In a move aimed at ensuring market stability and managing consumer prices, Iranian market regulators have outlined a new pricing strategy for meat imports. The initiative is designed to balance domestic supply with demand and prevent inflationary pressures on this essential commodity.
Brazil: A Longstanding Supplier
Mansour Purian, Head of the National Livestock Supply Council, clarified the scope of the country’s meat import strategy. He emphasized that imports are not limited to a single source, such as Belgium, but are part of a diversified approach. “Currently, the largest share of frozen meat imports comes from Brazil,” Purian stated. He highlighted that Iran has been a traditional market for Brazilian meat for many years, with a significant portion of the nation’s requirement for frozen meat, particularly veal, being supplied from this South American partner.
Addressing Market Fluctuations
The official addressed recent market volatility, noting a considerable decline in Brazilian meat imports this year. Purian identified the primary reasons for this shortfall as delays in placing orders at the appropriate time and a lack of allocation of the necessary foreign currency for these imports. “These factors led to an increase in the price of Brazilian meat in the domestic market,” he explained, “causing its price to rise from approximately 450,000 tomans to over 600,000 tomans per kilogram.”
New Measures for Price Control
To counter this trend and curb further price hikes, authorities have taken decisive action. Purian reported that this year’s total imports of frozen meat reached about 30,000 tons, with no significant imports in the fresh meat sector. According to announcements from livestock support officials, a key measure will be the introduction of frozen veal into the market at a price of approximately 385,000 tomans per kilogram. This calibrated pricing is intended to increase supply and provide affordable options for consumers, demonstrating the government’s focus on market management for public welfare.