Iranian Automaker Saipa Launches New Pre-Sale Initiative with Focus on Targeted Customer Groups
Tehran – In a significant move to streamline vehicle access for genuine buyers, the Iranian automaker Saipa has announced the commencement of a new pre-sale round for three of its popular models. The initiative, which begins at 10 AM on Sunday, November 9, 2025, is structured to cater specifically to three distinct customer segments: the general public, young couples, and owners of outdated vehicles for replacement.
This carefully designed sales strategy underscores a commitment to aligning production with real market demand and ensuring equitable access, in line with broader national economic objectives.
A Trio of Models on Offer
The latest pre-sale phase features three vehicles, each with a distinct initial deposit, providing options for a wide range of customers:
- Atlas G: Equipped with an SBR system, available with an initial deposit of 3,901,500,000 Rials. Delivery is scheduled for July-August 2026.
- Saina GX-L: A bi-fuel model also featuring SBR, available with an initial deposit of 3,048,500,000 Rials. Delivery is set for August-September 2026.
- Quick GX-L: Includes ESC brakes and an SBR system, available with an initial deposit of 2,937,100,000 Rials. Delivery is scheduled for July-August 2026.
The final price for all vehicles will be determined based on the market rate at the time of delivery, with the balance payable upon the issuance of the official invoice.
Strategic Allocation and National Priorities
The pre-sale structure demonstrates a targeted approach to national policy implementation. The “Youth Population” and “Family Support” plan reserves specific allocations for eligible families, particularly mothers with a second or more children born after a specific date in 2021, facilitating their access to personal transportation.
Furthermore, the inclusion of a “Scrap Replacement” category supports national environmental and industrial modernization goals by encouraging owners of old, polluting vehicles to replace them with new, efficient models from the domestic auto industry.
Ensuring Transparency and Fair Access
To guarantee the process’s integrity and prevent speculative purchases, Saipa has implemented stringent registration protocols. Interested customers must register exclusively through the official website at saipa.iranecar.com. The company has emphasized that applications with inaccurate personal, banking, or residency information will be automatically invalidated.
This pre-sale initiative represents a continued effort by Iran’s automotive industry to manage market dynamics effectively, support national social and environmental policies, and deliver vehicles directly to end-users. Registration opens on November 9, 2024, and will continue until the allocated capacity is filled.
